Proposal Co-authored by Christopher D. Neal and Chad Parker
This project proposes a dialogue with the concepts of hybrid identities (as developed in postcolonial theory) and technological social formation (i.e., media as an influence upon human behavior, institutions, and values), to examine the role of digital media in identity and culture formation. This discussion will illuminate the extent to which the term “digital culture” can be applied to participants in digital communities. We will argue that digital media have a formative influence on both individuals and societies, resulting in hybrid identities similar to those created by globalization and transnationalism. We will then offer an initial exploration of the consequences of such identities for global evangelicalism, especially in terms of mission.
The proliferation of digital media and emerging technologies, such as artificial intelligence and extended reality, have profound anthropological consequences. Due to their societal effects, sociological conversations on identity and cultural formation have moved into proximity of media theory. This confluence is seen in thought flowing from philosopher Marshall McLuhan (Understanding Media) and sociologist Jacques Ellul (La Technique) in their discussions of the relationship of media to individuals and societies. Identity formation is also important to religious belief. Theological anthropology must, therefore, consider the influence of digital media on identity and communities. Christian authors have not been silent in this endeavor. Yet, there is more to be explored.
Human embodiment and the embodied nature of redemption should continue to inform human identity and the nature of missions, yet identities shaped by digital media increasingly permutate the relationship of identity to embodiment. Christians need to be present in digital spaces and understand those whose identities have been formed by them. They must equally identify the demands of the gospel upon such identities. Furthermore, missiologists must consider how the gospel can flow globally through the hybrid lives created by digital communities. As such, missiological concepts of contextualization, postcolonial missions, and the importance of presence to gospel transformation should inform how Christians interact with individuals with hybridized digital identities.
Relatedly, evangelicals increasingly recognize that mission is not one-directional. Globalization and hybrid identities, accelerated by digital media, have created a new world in which the gospel flows transnationally. Digital hybrid identities create opportunities for global, transnational evangelical relationships and partnerships in missions. Using these concepts, this project will help lay a foundation to assess how digital presence relates to physical presence in the mission field and impacts global evangelical cooperation.